A Forrester's study said that 44 percent of U.S. internet users (roughly 75 million people) use the internet as a source for financial information.
According to the Forrester study, these consumers rank online calculators as the most helpful website content for their decision making process. How can financial calculators help your marketing efforts?
Our clients use financial calculators in different ways to help market their business. Here are a few examples:
1 – Include a link to your calculators page at the bottom of every email sent to clients, friends, prospects. Invite people to use the tools to help them manage their finances.
2 – Include a note on the back of business card: “Help with Managing Your Finances. Use our 39 Easy Online Financial Calculators availalbe on our Website” www.yourwebsitename.com
3 – Write a brief email to clients (only a paragraph or two required), or write blog post on your website about a topic that one calculator tool addresses. Include the link to that calculator and invite readers to try out the calculator. 39 financial calculators = 39 email articles – or blog posts on your website (include your keywords in the title and footer in your blog post)
Financial Calculators
Answer your financial questions with these easy to use online calculators.
Remember to bookmark this page, if you find them useful!
Note: These mortgage calculators use the Canadian amortization schedule. All other calculators are the same for U.S. and Canadian versions.
